From being a software engineer to a technical writer, to today, managing and playing bass guitar for The Raghu Dixit Project, one of India’s biggest contemporary folk bands, to being a web and technology consultant, and running a boutique web and app design company, to conceptualising and executing some fun events for brands and corporates, I have tried to keep my work experience as varied as possible!
I started playing bass guitar for The Raghu Dixit Project in late 2006 and since then have played in over 1000 shows in over 25 different countries in the world. As of early 2010, I started managing the band as well and have seen the band grow from smaller beginnings in Bangalore to being called a ‘Cultural Export’ from India, and being counted easily as one of the best bands in the country right now!
As part of the Indian indie music scene for the past 10 years, I am well acquainted with the local music scene, the artists and the people that make things happen. I am well versed with the indie music industry in Bangalore and most of India, and have been a part of conceptualizing and creating some interesting products and events that have everything to do with Indian indie music. I often conduct music business workshops and discussions around the current state and future of the Indian music industry.
I am the co-founder of RadioVeRVe, the erstwhile Internet radio station that promoted and played only Indian Indie music and have been working on various projects in the online radio and artist promotion space.
In 2010, I started working with Ashim D’silva at 'The Random Lines‘, a boutique web and mobile app design & development agency that has now pivoted to become a web consultancy. At The Random Lines, I have spearhead the content and strategy for various web projects / consultancies that we take up and also head the marketing and business development.
I joined my good friend Arpan Peter, to become a partner at Overture, a focussed event management, and concert production agency. We have, over the years, been an integral part of many corporate and brand events and activations and have produced some interesting music concerts in Bangalore. We work really closely with a lot of local artists and help curate unique and relevant entertainment for different events.
I recently started investing in really early stage startups through Creed Cap Asia Advisors and have started to work closely with various start-ups in an advisory capacity as well as specialist web and technology consulting roles.
This website is a collection of the various things I am doing at the moment and plan to do. And also hopefully will serve as a log of all things I have tried so far.